About the Alliance

Hububub Theatre Company kindness banner - E Midlands
Hubbub Theatre Company / Chris Webb Photography

The Culture, Health and Wellbeing Alliance CIC (CHWA) is a national membership organisation supporting everyone who believes that culture and creativity can transform our health and wellbeing.

The Culture, Health & Wellbeing Alliance CIC is a registered Community Interest Company, no. 12359172.

Vision, Mission & Values

Our vision

A healthy world powered by our creativity and imagination

Our mission

We want to build a common understanding that creativity and culture are integral to health and wellbeing. This is an approach that engages with prevention and health-creation not just treatment and disease; is asset-based and holistic; and is communal, collective and co-produced.

We want to lead by building national, regional and local collaboration to strengthen the collective power of our members.

We are

  • Collaborative
  • Generous
  • Representative
  • Committed to social change

How we work

We advocate

  • Joining the dots between culture, creativity, health and wellbeing
  • Influencing funders, commissioners and policymakers
  • Empowering changemakers
  • Developing the relationship between practice and research 

We support local networks

  • We work with volunteer regional champions around the country to
  • Support peer networks
  • Build relationships between culture and health

We provide resources

  • Information
  • Training
  • Peer support

Strategic Priorities

  • Partnership

    • Cross-sector working between...
      • ...creativity / culture, statutory services and community organisations
    • Developing links between practice, research and education
    • Building regional networks

  • Equity

    • Championing work that addresses health and cultural inequalities
    • Addressing inequalities in the culture, health and wellbeing workforce
    • Supporting coproduction and leadership by lived experience
    • Developing our understanding of how culture impacts social determinants of health
      • through research and practice

  • Sustainability

    • Helping practitioners thrive
      • Bespoke support
      • Peer networks
      • Advocating for practitioner support
    • Joining the dots between creativity, health and climate justice